How to Repurpose Content Using AI

Creating high-quality content takes time, research, and effort — but with the help of AI, you can stretch that content further than ever before. Repurposing content means taking one piece and transforming it into multiple formats or variations, helping Read more

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What Continuous Scrolling Means for Marketers

Continuous scrolling is a new interactive feature from Google where users continue to see all the results of their search as they continue to scroll. All these results are based on the keywords used by the user. Continuous scrolling Read more

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Differences Between Brand Ambassadors vs Influencers

Brands nowadays use the presence of influencers and brand ambassadors to gain exposure online. Brand ambassadors and influencers help companies tap their target market. There is a thin line of differences between a brand ambassador and an influencer. 

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How to Develop a Strategy for Your Brand?

Developing your brand strategy is one of the first steps when starting a business. Your brand strategy will align all your business schemes in a cohesive manner. It will also give you steps to follow to ensure that you Read more

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